<iframe></noscript> <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start':new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0],j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src='//www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f);})(window,document,'script','dataLayer','GTM-NN3V97');</script> <!-- End Google Tag Manager --> <nav class="navbar navbar-inverse" id="top-nav"> <div class="container"> <div class="navbar-header"> <button type="button" class="navbar-toggle collapsed" data-toggle="collapse" data-target="#account_nav" aria-expanded="false"> <span class="sr-only">Toggle navigation</span> <span class="icon-bar"></span> <span class="icon-bar"></span> <span class="icon-bar"></span> </button> </div> <div id="account_nav" class="navbar-collapse collapse" aria-expanded="false"> <p class="navbar-text navbar-right account-info"> <a href="/login" class="navbar-link"> <span class="glyphicon glyphicon-user" aria-hidden="true"></span> Login/My Account</a> <a href="/cart" class="navbar-link"><span class="glyphicon glyphicon-shopping-cart" aria-hidden="true"></span> View Cart</a> </p> </div> <!--/.navbar-collapse --> </div> </nav> <header id="siteHeader"> <div class="container"> <div class="row"> <div class="col-md-7"><a href="/"> <!--<img src="https://static.moorebrothers.com/static/images/moore-brothers_logo.png" class="img-responsive" alt="Moore Brothers Wine Company"/>--> <h1 class="text-hide site-logo">Moore Brothers Wine Company</h1></a></div> <div class="col-md-5"> <p class="text-right"> <strong>My Store:</strong> New Jersey (<a class="fb-modal" href="#change-store-modal">change store</a>) <a id="store-phone" href="tel:+1-888-686-6673"> 888-686-6673</a> </p> <form action="/search/" method="get" class="navbar-form align-right hidden-xs" role="search"> <div class="form-group"> <input name="q" type="text" class="form-control" placeholder="Search"> </div> <button type="submit" class="btn btn-default">Submit</button> </form> </div> </div> </div> </header> <nav class="navbar navbar-default"> <div class="container"> <div class="navbar-header"> <button type="button" class="navbar-toggle collapsed" data-toggle="collapse" data-target="#mainNavigation"> <span class="sr-only">Toggle Navigation</span> <span class="icon-bar"></span> <span class="icon-bar"></span> <span class="icon-bar"></span></button> <span class="navbar-brand visible-xs">Navigation</span> </div> <div class="collapse navbar-collapse" role="navigation" id="mainNavigation"> <ul class="nav navbar-nav"> <li ><a href="/">Home<span class="sr-only">(current)</span></a> </li> <li ><a href="/about">About Us</a></li> <li ><a href="/events">Store Events</a></li> <li ><a href="/specials">Special Offers</a></li> <li > <a href="/inventory">Browse Wines</a> </li> <li class="active"><a href="/blog">Blog</a></li> <li ><a href="/support">Support</a></li> </ul> </div> </div> </nav> <div class="container"> <ol class="breadcrumb"> <li><a href="/">Home</a></li> <li><a href="/blog/">Moore Brothers Wine Blog</a></li> <li><a href="/blog/dave-s-soapbox">Dave's Soapbox</a></li> <li class="active">It's Only Human...</li> </ol> <h1>It's Only Human...</h1> <div class="page"> <div class="row"> <div class="col-md-9 content"> <p> <em>posted on April 16, 2015</em> </p> <p><img src="https://static.moorebrothers.com/static/cache/thumbnails/blog/Human1_900x900_90.jpg" class="img-responsive"></p> <p> Hang around here long enough and you'll hear lots of conversations about <a href="../../../182/wine-in-the-old-world"><em>Old World wines</em></a>, and how they evolved. And even more stories about our <a href="../../../meet-the-winegrowers">winegrowers</a>.<br /><br />And despite the ocassional, <em>"It's what's in the bottle that counts"</em> comments, we hope we're communicating as best we can. I once had a customer tell me that the "stories" <em>aren't important.</em> We got past that quickly enough - those that "get it," and those that don't tend to view the world in different ways - I make no judgement.<br /><br />But wines like those you'll find here are very different from what you'd find in a typical liquor store. And the stories of small local cultures that existed before "France," "Italy," or "Germany" were countries as we know them today, explain <em>why</em> "Burgundy" is <em>Burgundy,</em> and "Barolo" is <em>Barolo.</em> They are stories that speak of the humanity of wine - whether as a function of human cultural evolution, or the hard, physical, <em>human</em> effort that goes into producing fine wine.<br /><br />Our winegrowers are a living part of this history. They understand the history, and their relationship to the cultures in which they live. And their humanity shows in every growing season when they interact with the forces of nature, and it shows in every bottle we're lucky enough to drink. Will you (or <em>I,</em> for that matter) <strong>LOVE</strong> <em>every</em> bottle?<br /><br />Probably not. But hey, the wine's only <em>human</em>.<br /><br />-DM </p> <p>Posted under <a href="/blog/dave-s-soapbox">Dave's Soapbox</a></p> </div> <div class="col-md-3 sidebar"> <h4>Search Blog Posts</h4> <form id="blogSearch" class="form-group" method="GET" action="/search/"> <input type="hidden" name="postsOnly" value="1"> <input id="q" name="q" class="form-control" placeholder="Search posts"> </form> <h4>Categories</h4> <ul class="blog-categories"> <li> <a href="/blog/exclusive-offers">Exclusive Offers</a> </li> <li> <a href="/blog/learn-from-greg">Learn from Greg</a> </li> <li> <a href="/blog/meet-the-winegrowers">Meet the Winegrowers</a> </li> <li> <a href="/blog/dave-s-soapbox">Dave's Soapbox</a> </li> <li> <a href="/blog/greater-philadelphia-byobs">Greater Philadelphia BYOBs</a> </li> <li> <a href="/blog/staff-favorites">Staff Favorites</a> </li> </ul> <h4>Recent Posts</h4> <ul class="recent-posts"> <li><strong> <a href="/blog/231/travels-to-italy"> Travels to Italy!</a></strong><br> August 2, 2017 10:01 AM </li> <li><strong> <a href="/blog/230/one-of-these-is-wine-the-other-is-not"> One Of These Is Wine. The Other Is Not.</a></strong><br> July 10, 2017 3:02 PM </li> <li><strong> <a href="/blog/229/francois-raquillet"> Francois Raquillet</a></strong><br> June 29, 2017 11:01 AM </li> <li><strong> <a href="/blog/228/beaujolais-oui"> Beaujolais, Oui!</a></strong><br> May 6, 2017 3:01 PM </li> <li><strong> <a href="/blog/226/order-first-then-read-on-domaine-ricard-s-chenonceaux"> Order First. Then Read On. Domaine Ricard's Chenonceaux</a></strong><br> February 13, 2017 4:01 PM </li> </ul> </div> </div> </div> </div> <!-- Container --> <footer id="footer"> <div class="container"> <div class="row"> <div class="col-md-8" id="seoText"> <p>Shopping at Moore Brothers Wine Company is a unique experience. We work directly with artisan winegrowers; individuals and families who produce beautiful wines, naturally. We present their wines in pristine, temperature-controlled condition which guarantees their quality, and do so in an entertaining, family-friendly environment. Welcome to Moore Brothers!</p> </div> <div class="col-md-4" id="footerLogo"> <h3>Moore Brothers Wine Company</h3> <ul class="socialLinks"> <li class="facebook"><a href="https://www.facebook.com/moorebrotherswine">Facebook</a></li> <li class="twitter"><a href="https://twitter.com/moorebroswine">Twitter</a></li> <li class="googleplus"><a href="https://plus.google.com/108383630891408239472/about">Google+</a></li> <li class="youtube"><a href="https://www.youtube.com/MooreBrothersWine">YouTube</a></li> </ul> </div> </div> <div class="row"> <div class="col-md-12" id="footerLinks"> <div class="pull-left"> <ul> <li><a href="/about/">About Us</a></li> <li><a href="/privacy-policy/">Privacy Policy</a></li> <li><a href="/terms-and-conditions/">Terms & Conditions</a></li> <li><a href="/shipping/">Shipping</a></li> </ul> </div> <div class="pull-right" id="copyright"> <p>© 2017 Moore Brothers Wine Company. 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